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Performance Optimization

$650


Performance optimization makes your WordPress site load fast and respond quickly, which visitors notice and Google measures. It’s $650 and covers a Core Web Vitals audit plus the fixes: caching, image optimization, CDN setup and asset delivery. The target is 90 or higher on Google PageSpeed for both desktop and mobile. I work in person around Worcester County, Boston and New England, and remotely for anyone else.

What Google measures

  • Largest Contentful Paint (LCP): how long until the main content appears
  • Interaction to Next Paint (INP): how quickly the page responds when someone taps or clicks
  • Cumulative Layout Shift (CLS): whether things jump around while the page loads

These Core Web Vitals are part of how Google ranks pages, and slow pages lose visitors before they ever see your offer.

What I do

  • Audit: measure your key pages and find what’s slowing them down
  • Caching: page and browser caching set up so repeat visits load almost instantly
  • Images: modern formats like WebP, sized for where they’re shown, and lazy-loaded below the fold
  • CDN: a content delivery network such as Cloudflare to serve files from close to your visitors
  • Asset delivery: scripts and styles trimmed, deferred or removed where they’re not needed

I did the same work on this site: every image converted to WebP, card images served at the size they’re displayed, and a Cloudflare rule that caches static files for a year.

Related services

Speed is one part of search performance. A Technical SEO Audit covers the rest, and SEO and AI search optimization explains how it fits together. Ongoing monitoring of Core Web Vitals is included in the Guardian retainer.

Common questions

How much does performance optimization cost?

$650 for the audit and the fixes.

Is a 90+ PageSpeed score guaranteed?

It’s the target, and most WordPress sites can reach it. Some things, such as heavy third-party chat widgets or ad scripts, can hold a score back. If that’s the case, I’ll show you exactly what’s costing you points so you can decide.

Will you change how my site looks?

No. The work happens behind the scenes. If an image or feature is the cause of a slow page, I’ll talk to you before changing it.

Book a free 30-minute call to talk it through, or email info@jeremyanderson.tech.

Interested in this service? Let’s talk.